Machine learning. Business and tech spheres are inundated with this buzzword that is thrown around with the intent of driving forward concepts and ideas, but they...
The latest and greatest features of a software release are worthless if they break the features of the previous versions. Regression testing is an essential part...
What is Growth Marketing? Growth marketing is the collection of technology and processes that activate customer data to deliver a net increase in an organization’s customer...
The digital ad sphere is about to change drastically. With privacy and user protection in the spotlight, Apple and Google are both in the process of...
Working with SSO and Splitting Large Zip Files The information available to measure marketing effectiveness and measure the impact of short- and long-term effect of marketing...
Growth Marketing Data Optimization and activation As advertisers and agencies evolve into Growth Marketing and data optimization-driven marketing programs, the RXA team (RXA.IO) helps deliver to...