In today’s highly competitive business environment, companies must continuously adapt and innovate to stay ahead of the curve. One of the key factors driving this constant...
Our second Real Intelligence podcast guest is Mary Carse! Katia Sausys and Anna Schultz sat down with Mary to discuss her career in marketing data and analytics,...
RXA’s first Real Intelligence podcast guest is Leigh Wojtkiewicz! Jason Harper and Anna Schultz had the opportunity to sit down with Leigh to discuss her decade-long...
Members of the RXA team published a paper titled “The three stages of workforce optimisation: Moving beyond the industry standard” in the Applied Marketing Analytics Volume...
The digital ad sphere is about to change drastically. With privacy and user protection in the spotlight, Apple and Google are both in the process of...