Finding The Story In The Data

Finding the Story in the Data

While everything we do at RXA we do as a team, a team is by definition a set of individuals who come together for a common...
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Business Intelligence
Data Science
Growth Marketing
Debt Settlement Hero
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An Organized Approach to QA Documentation

QA can be very tedious. If you’ve been at it for a while, you’ve had more than one of those “what did I just do?” moments....
Staying Motivated In Digital Analytics
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Staying Motivated In Digital Analytics

Whether you are a digital analyst handing out valuable insights or an implementation specialist bringing all the pieces together, you have probably reached a point at...
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Top Techniques to Understand Your Customers

Understanding your customers is an essential part of building a successful growth marketing strategy, yet it is often overlooked. Why? Because customers are complex and making...
Ga 360
Business Intelligence

Course Review: Getting Started With Google Analytics 360

Many enterprise companies use Google Analytics 360 (GA360) to go beyond the insights offered by the standard Google Analytics platform, though it can be challenging to...
Tire Case Study
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How RXA works: a case study in labor optimization

We love to use this space to talk about our thoughts on data science, but Team RXA is so much more than talk. We’re also boots...
Digital Analytics Definitions
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Digital Analytics Definitions

Just like any other industry, the world of digital analytics has its own set of vocabulary words. Here are the definitions of some of the more...
Digital Analytics
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Digital Analytics Continuous Improvement Process

The digital analytics continuous improvement process revolves primarily around two steps – measurement and improvement – but before you can get there, you’ll need to tackle...
Maximize Domo
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5 Ways to Maximize your Domo Experience

Domo is different than its competitors – the platform fosters collaboration, curiosity, and real-time insights unlike any other. But harnessing the full power of Domo requires...
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Setting And Passing Form Values With A Cookie In Adobe DTM

When dealing with form submissions, sometimes you’ll encounter a situation where you need to capture a value from the form, and store it for retrieval and...
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